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THIS MONTH'S TOPIC: Bring Images to Life with UV Coatings

Ultraviolet (or UV) coatings are well-known for their ability to protect printed pieces against scratches, scuffs and other abrasions. But UV coatings offer one key advantage over other coating varieties: They bring images to life by making them "pop" from the page.

The Advantage of Post-Press Coating
Because UV coating is applied during a screen printing process, Eckhart & Company has the ability to accurately control the amount of coating applied to the substrate. Press-applied coatings may not have the same level of control. This is important because the amount of gloss is directly proportional to the amount of coating applied. Press application may apply UV coating evenly across the piece, but may not allow for some of the touches that can set your pieces apart. Let's take a look at a few options:

Spot Coating - Specific areas of color or images on a printed product can be highlighted by applying UV coating in specific areas of your sheet. This can be used to bring out areas of importance, such as key text or objects designed to draw attention.

Bump Coating - UV Coating doesn't necessarily need to cover your substrate in a smooth, glass-like appearance - it can be textured and 'rise' above the page. This is called 'bump' coating, and is particularly effective when the coating itself is designed to form an image on top of the printed material.

A variety of textures are available with UV coating, including glitter, which can be applied in any shape or form to your printed piece.

Sand and Glitter - At Eckhart & Company, we can filter sands of various colors or glitter into UV coatings. These custom UV solutions must be handled delicately, but can lend a tactile dimension to your pieces that transcend the printed images.

Glow-in-the-Dark - When mixed properly, certain UV coatings will glow in the dark, adding an extra dimension to your pieces. Exposing these coatings to fluorescent lighting for long periods will 'charge' particles in the UV coating, and cause them to put off a soft glow long after
the lights have been turned down. Planning tip: UV coating is most economical when it's performed in conjunction with related post press processes such as binding, folding or case construction. Combining finishing techniques creates the most economical and efficient workflow, so plan your project through completion in the design stage-you'll avoid costly reruns later.

The Eckhart Advantage
At Eckhart & Company, our technology allows us to produce UV coatings with a smooth, even appearance by removing press powder prior to application of UV coating. When press residue remains on the substrate as UV is applied, the coating can appear gritty and resemble sandpaper after curing. Our advanced roller system removes press powder and employs the ultimate coating technology to deliver high-quality UV products.

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